A tiny detail in a logo can make it go bad from good and vice versa. That’s how sensitive creativity and art are. Everything you see inside a logo matters and plays a part in its compelling look. If anything such as color, arc, angle length, font, etc., goes wrong, the logo will become less attractive. This blog post will especially talk about logo fonts.
We will discuss the importance of fonts in logo designing and tell how to choose a font for a logo design. However, if you want a logo for your new business, you can contact any affordable logo design services.
Tell them your requirements, and they’ll make you a stunning logo.
Do logos need fonts?
You might think by now, why do we even need fonts in logos? We don’t require a font in every logo. It depends on the logotype if it needs a text by its side. We’ll discuss every type of logo in this post. However, we’ll discuss those logos on which we can use text. Moreover, sometimes we can use the text creatively to make it a logo without any symbol or graphical illustration.
Determining the Distance between Various Fonts
While you will go through the various fonts, you might think there’s no difference between both. However, they all differ from each other, but as we said, art is very sensitive. Thus, you will notice the difference between the fonts if you closely observe them. Each of them carries a different meaning and place to fit in. Below we’ll briefly talk about some fonts and their use.
12 Fonts and How to Use Them in Logos
1. Cera Pro
Cera Pro comes in six variations. You can choose whatever thickness of the font you want. It’s best to use Cera Pro font with logos that are related to food brands. This font gives a clean, refreshing, cool vibe that makes it suitable for the food category.
Garamond is an old font that is still being used. It gave off a classic look and was used by book publishers. If you have opened a bookshop or any similar business, the Garamond font is a good choice you can use in your logo.
The thick version of Mont suits businesses such as business card designing, stationary, etc. The Mont font comes in ten different variations.
Like Garamond, Trajan is also an old font. Experts observe Trajan to be used in Hollywood movie posters. However, we also recommend using Trajan font if you run a clothing business, for it also suits that category.
5. Times Font
It is another old font which is quite popular nowadays. It’s best for your brand if your business is about the newspaper or something very literally.
If you like classic-style fonts and have a business that resonates with this style, Bodoni is a great logo option for you. It is unique from other old fonts. Bodoni is one of its kind.
Futura is a clean yet stylish font that can be used in a variety of businesses. However, it will most suit organizational logos. Currently, Futura is the oldest font we discuss in this list.
It is one of the best and the oldest fonts. According to style experts, we can use Rockwell font for anything we want to add charm into. It is a luxurious and high-quality font that is best for small-sized spaces too.
Gilroy is usually not for designing a logo, but you can use it as the main text font on the website. It is a clean and trimmed font that looks so smooth and elegant.
We can say Caslon is the most used font in magazines. Thus, if you have started an online blog where you discuss general topics but keep your articles’ quality high, you can use Caslon font in your logo.
If you have a news website, or you can say a news blog, where you daily publish about the current happenings, Gotham is the font for your logo. It has a good readability and is suitable for banners, flyers, and posters. Thus, you can use it in the text of your website’s main page.
12. Avenir Next
Avenir Next is one of the most modern and stylish, yet simple-looking fonts similar to Futura. It has a great user interface and experience. It can be used for tech-related things. Although this font seems like an all-rounder, so can be used anywhere it suits.
So, these are the twelve fonts one can use in logo designs. However, there are numerous fonts available, and you can try any of them with your logos.
Should you design a logo for yourself?
You can easily create a logo nowadays without any knowledge of professional software expert graphic designers use. We’ve got online logo-makers that let us create logos very fast and free of cost. However, these logos lack good design and creativity. It’s because we don’t put in those logos our creativity. We take a template and edit it into our logos. They look good to the extent that we can use them for our startups. However, they can’t be used by big companies.
Therefore, it’s better to let a professional design a logo for you. However, go for it if you think you can design a better logo using online tools. Moreover, most people don’t have enough budget to hire a high-quality logo designer when they start a business. In such cases, they settle for either a low-quality logo or try making a logo on an online logo maker.
Low budget logo vs Online Logo maker
A low budget doesn’t matter. It’s the logo that matters. If you get a designer who makes you a good logo at a lower price, it’s good. If you don’t get high-quality logo design through a professional, you can settle for an online logo maker. You can later upgrade the logo anytime you want.